by An outspoken advocate of maternity rights and support – publicly criticizing her former Nike sponsor for not paying her athletes during maternity leave or providing maternity protection – Felix says she was personally struggling to grow her legs while she was pregnant. That’s why, in April, the Saysh Maternity Return Policy came into force, which allows people expecting to exchange their old Saysh shoes for a larger, more comfortable size.
“At Saysh, we do not want our customers to make these sacrifices, especially when it comes to their shoes,” Lauren Phillips, the brand’s product manager, told a news release. Phillips co-authored the policy with Saysh’s advisor, Tiffany Beers. “Tiffany and I were inspired by Allyson’s pregnancy story and wanted to create an offer that would set a precedent, like Allyson on and off the track. We hope Saysh can continue to be the catalyst behind this bigger movement. “
Buy sneakers that grow with you
Saysh Maternity Return Policy is part of a growing trend towards a more feminine approach to women’s footwear. Last month, Lululemon introduced a running shoe specifically designed for women (sneakers typically follow the “shrink it and pink it” model of men’s sneakers design first and then customizing the fit for women afterwards). Adidas made a similar move in late 2021. It all seems like steps in the right direction.
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